the lean startup eric reis

The Lean Startup by Eric Ries is a groundbreaking book in the world of business, especially for entrepreneurs and startups. It is a practical guide to building and running a successful startup, focusing on the key principles of lean methodology and customer development. Written in English, this book offers valuable insights and strategies for creating and scaling a sustainable business model. Eric Ries shares his expertise and practical knowledge in this essential read for anyone looking to disrupt the market and create a successful startup.  Non smoking home, hardcover. NY Times Bestseller.