Iconic London Triple Threat Mascara

New - No Box  Bestselling Triple Threat Mascara lengthens, lifts and volumizes for next-level lashes.  Earn 125 Loyalty Rewards - Not yet a Babe with Benefits? Sign up  What It Is Are you ready for voluminous, long and lifted lashes giving an intense, dramatic look that lasts all day? An ultra-black, stunning, weightless formula that volumizes, lengthens and lifts lashes all day and well into the night for a dramatic fluttery look. The easy-to-handle slim brush gets right to the root of your lashes for an instant smouldering, fuller lash line, whilst the dense bristles separate and coat lashes evenly with deep-black, intense fullness and length – the best alternative to false lashes.  The rich chocolate shade compliments all eye colours, enhancing your look for a long-lasting effect without adding too much ‘oomph’ for your everyday look. Perfect for those days where you just want to add a little somethin’ somethin’ without going overboard, this new hue is a great SECOND shade to have in your ICONIC kit and it’s perfect for softer, bridal glam or for our very fair babes who find jet-black lashes a little too dramatic.  Triple Threat MASCARA coats lashes evenly with fullness and length, delivering a 'your lashes but better' effect. Its smudge-free, transfer-proof and clump-free formula ensures a flawless look that lasts all day and well into the night. Perfect for everyday ‘no makeup’ looks – or for a natural-looking holiday lash tint effect – this is the perfect mascara for wh