Joico Color Intensity Amethyst Purple Semi-Permanent Hair Color 4 oz

Create a bold, vibrant purple look with Joico Color Intensity in Amethyst Purple.  PRODUCT DETAILS:  • Brand: Joico • Collection: Color Intensity • Shade: Amethyst Purple • Size: 4 fl. oz. • Semi-permanent direct hair color • Color only—developer is not required • Highly concentrated pigments • Brand-new and unused  HOW TO USE:  Wear gloves and apply directly to clean, dry hair. Saturate the desired sections thoroughly and process according to Joico’s instructions. Rinse thoroughly with cool water.  For the most vibrant results, apply to pre-lightened hair. Results will vary depending on the starting hair color, condition, porosity, and previous color treatments. Always perform a strand and allergy test before application.